- Алматы
MEDIA MANAGER, CENTRAL ASIA & CAUCASUS
Обязанности:
CREATE IMPACT ON MARKETING and SALES
• Provide input in annual planning and budget setting process by defining media investments thresholds to best respond categories specifics ad requirements
• Fully deploy Integrated Media Planning approach ensuring coordination and efficient cooperation between Media, Research, Creative, PR agencies
• Delivers Post Campaign Analysis and comprehensive summary of media campaigns results and consolidate learnings as input for Area and Group guidelines evolution
• Coordinate on time and in full media data (investments, competitive, etc…) sharing requirements to feed Area/Group measurement and tracking dashboards
• Provide media inputs for Marketing Modeling Mix studies and support the research team to identify best methodologies to measure media effectiveness and to develop a media test and learn roadmap for the region
• Support eCommerce acceleration and capabilities development agenda in coordination with Sales/eCommerce team
SUPPORT MEDIA PROCUREMENT F
Требования к опыту:
We are looking for candidates with proven 5-7 years work experience as an in-house Media Manager within an FMCG, or experience within a media agency managing FMCG clients. This role will provide candidates with the platform to take their knowledge of media & digital to the next level, giving them the scope to create, carve and implement ideas and the freedom to think outside of the box. At Ferrero, they will have the opportunity to work alongside experienced and passionate professionals across the globe, allowing them learn, thrive, and excel in a dynamic environment.