- Полная
- Полный день
- Алматы
Trade Marketing Specialist
Responsibilities:
Creating the trade marketing strategy, relying on annual marketing plans and trade marketing plans in promotion channels
Providing the implementation of the planned trade marketing programs
Building relationships with key suppliers, identifying new revenue opportunities
Segmenting the customer base and working closely with P&Ls to optimize channel strategies and maximize ROI
Developing commercial toolboxes, including sell-in materials for the sales teams, and in-store (POS) materials for the retailers. Controlling the distribution and provision of POS materials
Interacting with BTL‐agencies, development technical specifications for the implementation of trade marketing projects
Managing multiple projects simultaneously
Ensures proper document flow with service providers (contracts, applications, specifications, financial documents)
Requirements:
Experience in trade marketing at least 1.5-2 years
Analytical thinking
Advanced excel user